What Is Customer Research Service?
Our Customer Research Model
Hybrid Research Methodology
for deep insights
Qualitative Research is primarily exploratory research. It is used to gain an understanding of underlying reasons, opinions, and motivations. It provides insights into the problem or helps to develop ideas or hypotheses for potential quantitative research. Qualitative Research is also used to uncover trends in thought and opinions, and dive deeper into the problem.
Quantitative Research is used to quantify the problem by way of generating numerical data or data that can be transformed into usable statistics. It is used to quantify attitudes, opinions, behaviors, and other defined variables – and generalize results from a larger sample population. This research approach uses measurable data to formulate facts and uncover patterns in research.
Desk Research is the research approach which is mainly involved in collecting data from existing resources like Government and business published data and online resources. This approach is very effective and conducted in starting phase of market research to collect basic data to initialized other research methods.
Our ProductsIn order to expedite the delivery of Customer research services
we design different reports based on the needs of our customers.
PESTELI Analysis for Customer
Customer Segmentation Analysis
Per Capita Consumption (PCC) Estimation
Customer Purchase & Consumption Behavior Analysis
Customer Usage and Attitude (U&A) Analysis
Customer Satisfaction Analysis
Customer Loyalty Analysis
Segmentation, Targeting and Positioning (STP)
Who Are Our Customers?We have ability to do research for various questions in industry.
So our customers have been categorized according to their questions.
Who want to know why customers prefer competitors' products or service
Who want to produce product or service for news segment of customer (internal or external)
Who want to determine customer opinions about their products or services
Who want to develop their product and service based on the needs, attitudes and behavior of customers
Who want to know why customers are not loyal to their product or service
We are with you from beginning of identifying issues to turning them into research objectives and execute project. For do that, just keep in touch with us.